Why Hotels Need a digital marketing Strategy to Succeed
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In today’s highly competitive hospitality industry, simply providing great service and comfortable accommodations isn’t enough to stay ahead. Hotels must establish a robust online presence and actively engage with potential guests through digital platforms. This is where a well-crafted digital marketing strategy becomes essential. Partnering with a specialized hotel digital marketing agency like Leading Edge Info Solutions can make all the difference in driving bookings, increasing revenue, and building lasting relationships with your audience. The Role of Digital Marketing in the Hospitality Industry Gone are the days when travelers relied solely on travel agents or guidebooks to plan their trips. Over 90% of travelers now begin their booking journey online, researching accommodations, comparing prices, and reading reviews. Hotels that don’t have a strong digital marketing strategy risk being overshadowed by competitors who know how to leverage the power of digital platforms. A ...